Meet the Founders

One night, we stumbled upon our old wedding cards.

Some were filled with heartfelt, lengthy messages wishing us well on our new journey together. Others were simply signed with a name and a brief sentiment. After reminiscing, we felt ready to let them go—but something held us back.

It was the strange feeling of knowing these beautiful cards would end up in the garbage, especially when many still looked almost new, aside from the writing inside. We thought there had to be a better way to gift greeting cards—cards that could continue their story beyond a single recipient or occasion. Cards where, even if the message was loving and sentimental, the words could stay with the recipient while the card could carry on. So, we set out to create just that.

With our simple yet impactful Message Peels and card sleeves, we’re changing how we gift greeting cards, allowing them to journey from one recipient to the next, and from one occasion to many!